On August 16, Sergon Elétrica promoted the opening event of the largest lighting store in Latin America. The company has been in existence for 50 years and has now launched its concept store, the third in the group and the largest on the continent. After all, there are more than 1,500 m² of showroom and more than 20 thousand products ready for delivery, with a new way of trying and buying lighting.
The store is located in São Paulo and promises an exclusive and innovative experience for its customers. Below, you will find out more about the concept of the place!
Sergon Elétrica opens largest lighting store in Latin America
Located in São Paulo, Sergon’s concept store is the company’s third and promotes an immersive shopping experience. And it’s not just the store’s decoration that reflects the quality of the company’s products!
The main market launches will be presented first at Sergon Iluminação. Sergio Albanesi, CEO of the brand, is in charge of the company’s operations, one of the largest in the electrical and lighting sector in the country, which already has the third generation of the family in charge.
Mega in size and boutique in concept, the brand presents Sergon’s tradition and innovation with the design concept. Furthermore, it also offers a very different solution proposal for the consumer, who can purchase the items immediately, but who also has access to specialized architects who put together the lighting project for the client.
The opening event was attended by Nando Reis. The show marked the opening of the brand’s concept store, considered the largest lighting store in Latin America, in São Paulo.
Event photos
Below, check out the photo gallery from the event:
Fonte: Denise Pitta
So, what did you think of the news? To find out more, keep an eye on the Fashion Bubbles Decoration category. Also, take the opportunity to share the article on social media!
Alane Dias, Davi Brito and Giovanna Lima are in the 18th Paredão! On Sunday, another one of them says goodbye to the house; Which brother do you think will leave the program? Participate in the vote in the Fashion Bubbles poll and check partial results in real time!
