Today, people are looking for much more than a nice imported perfume, they are looking for perfumes that demonstrate their personality and that stay on the skin for long hours. Imported perfumes are famous for their high concentration of essence in the fragrance, which makes the perfume last longer on the skin.
Most perfumes manufactured in Brazil do not have this high concentration, as our climate calls for fragrances with less concentrated essences. For this reason, among other reasons, imported perfumes are highly sought after.
To make a good choice of your imported perfume, some information needs to be taken into consideration, such as how long you would like it to stay/last on your skin, whether you prefer soft or stronger fragrances. The season of the year also influences the choice. On very hot days, for example, less intense aromas are the most suitable, as they provide freshness. In cold weather, a more striking fragrance can be used.
So, let’s understand a little more about this fragrant universe. Know the types of perfumes, their essence and how long they last on the skin, so you can choose your ideal imported perfume.
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1) Types of perfumes
Perfumes are basically divided into 4 groups. You may have already noticed that on your perfume packaging or bottle it says, Parfum, Eau de Parfum, Eau de Toilette and Eau de Cologne. The difference between each one is the concentration of the essence (the oils that exude the aroma), the more diluted the fragrance, the lower the concentration of the essence and vice versa.
- Parfum (perfume): its essence reaches 45%. They are the most expensive and sold in small quantities. They last about 12 hours on the skin.
- Eau de Parfum (perfume water): the essence concentration is around 15% and 20%. They last between 8 and 12 hours on the skin.
- Eau de Toilette (bath water): The essence concentration is around 8% to 10%. They last 6 to 8 hours.
- Eau de Cologne (cologne): The concentration of the essence is around 2% to 5%. They last between 3 and 6 hours on the skin.
Therefore, before buying an imported perfume, ask yourself what purpose you want it for. If the weather is generally hot where you live, the ideal choice is to opt for an Eau de Toilette or Eau de Cologne, but nothing prevents you from having an Eau de parfum to use at night on special occasions.
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2) Perfume x skin: how to choose the right perfume?
Based on the information above, then you can smell a few bottles and decide what you like best. Even choosing the ideal imported perfume, the effect may not be the desired one, as it varies according to each skin type. An imported perfume that lasts, for example, 8 hours on one person, may only last 4 hours on another.
Each skin has its own characteristics and influences the duration and smell of the perfume. But, in general, the choice of perfume x skin, can be based on oily and dry skin.
- Oily skin: Oily skin adheres to the fragrance better, so the perfume will be even more intense. The greater the concentration of the essence, the stronger the perfume will be on the skin.
- Dry skin: Unlike oily skin, the fragrance lasts less on dry skin, which is why it must be reapplied. Stronger and more striking aromas are ideas. An alternative is to use a moisturizer from the same brand as the perfume to better retain the scent of the perfume.
- As normal skin They are the ones that best maintain the essence of the perfume exactly as it is.
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3) Have you heard of…
…that to discover how the perfume will truly smell on your skin, you need to wait at least 1 hour after applying it? This happens because the smell evaporates throughout the day and this is due to the notes that make up the essence, which are truly responsible for fixing the perfume on the skin.
The notes are: head (output), heart and background.
- Head (output): It’s the immediate aroma you smell, it’s the first impression. This is what sparks interest in buying.
- Heart: when the top notes begin to weaken, the heart notes appear. It is the identity of the perfume. It’s the aroma that people will be able to smell most on you.
- Bottom: appear after a few hours and it is the last aroma that will evaporate, therefore, it is the one that will last the most on the skin.
Opinions about grades are different. Some people say they can’t feel this evolution of the perfume, others find it evident and finally there are those who like, for example, the heart note more than the base note, which is the one that will stay on the skin for longer.
4) Don’t buy on impulse
You know that commercial you saw on TV and were super excited to try and buy? So, know that more than simply promoting the imported perfume, the commercial is indicating its fragrance and when it should be used. Each imported perfume has its own particularity and its essence does not match every occasion.
Examples:
The 212 Feminine perfume (Eau de Toilette) was made for the modern, confident and charismatic woman and can be used in all seasons. See the video.
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The 212 Sexy (Eau de Parfum) version, as the name suggests, is a fragrance described as sensual and seductive and has the ability to seduce on the first date. That’s why 212 Sexy was developed for sophisticated and sensual women. See the video.
(youtube
Perfumes even indicate a person’s personality, which is why many people identify with a commercial. Others do not identify themselves, but begin to have the desire to be like “that person in the commercial”, who appears to be sexy, powerful, romantic, among other identities.
Sometimes we are looking for a perfume to be used on a daily basis and we are enchanted by a perfume commercial, however, the commercial’s proposal is different from what we are looking for. The consequence is impulse purchases that end up not even being used. A survey published by Toda Ela Uol showed that women spend money on perfumes that they will never use, as most of them use the same one every day.
Therefore, before you go out buying perfumes on impulse, try to think about whether it suits your profile or whether you will actually use it.
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5) Before buying your imported perfume
- If it’s online, go to a physical store first to test the product and;
- Don’t buy from just any website, do some research beforehand to avoid losses;
- If the purchase is made in an online store abroad, pay attention to the value, as taxes may be charged above a certain amount.
- Spray the product and walk around the store to wait for the true smell to appear, that is, until the top notes have evaporated.
- Don’t buy a perfume just because you liked it on someone else, as the smell and staying power vary on everyone’s skin.
- When buying perfume, go without any perfume so as not to mix them.
- When tasting, rub it on different parts of the forearm to avoid mixing the aromas.
- Do not rub the perfume into your skin, as it will evaporate faster.
