What is this trend and how to use it?

Barbiecore is a fashion trend that is directly linked to the most famous doll in the world, Barbie. And when you think of Barbie, what is the first color that comes to mind? The pink. Therefore, pink comes with everything.

Then, If we were to define what Barbiecore is in a few words, we could say that it is a pink avalanche and a pink explosion printed on clothes and accessories. In fact, this aesthetic arrived with full force and soon won over generation Z.

And what is behind this trend that has arrived with full force, is the Barbie film scheduled for release in 2023. Although its release is still a long way off, since actress Margot Robbie was cast to play the popular doll, and the first images of the film were released, pink has become more prominent than ever.

Therefore, Today we will learn more about Barbiecore and how to use this trend that promises to color the world pink.

What is Barbiecore?

So, as previously said, This is a trend inspired by the Barbie doll. Therefore, exalting more than ever everything that is pink. In other words, the pinker the better, more Barbiecore.

And the return of this trend doesn’t surprise anyone. Even because This fever was already predicted due to the release of the Barbie film, which will be directed by Greta Gerwing. The film stars Margot Robbie and Ryan Gosling, playing Barbie and Ken. With images from the film’s recordings circulating all over the web, causing uproar and curiosity, and the color pink being in evidence, it’s clear that this would have some impact on fashion.

Furthermore, the new winter collection from the Valentino brand focused on the striking shade of fuchsia, the hit Valentino Pink. This one that became a rage among the most influential celebrities in the world of fashion. Names like Kim Kardashian and Zendaya showed off iconic pink looks that were impossible to go unnoticed.

Therefore, Barbiecore brings back the pink tsunami in clothes, footwear and accessories, further consolidating the characteristic aesthetic that enhances femininity.

Pop culture icons that exude Barbiecore energy are many. Films like Legally Blonde are a great example of this. Just like the character Sharpay Evans from High School Musical, she will always be remembered as a symbol of this trend.

What does Barbiecore represent?

However, this trend is much more than something fun and just aesthetic.. Barbiecore can also be seen as a declaration of the moods and feelings of a post-pandemic world, with quarantine and social distancing. Such as freedom and exaltation of life and joy. And more than that, okayIt is also a fashion statement that rejects old imposed beauty standards.

Then, If in the past the doll represented a symbol of oppression towards women, today it takes on a new meaning. Modern Barbie promotes diversity in its lines and colors, serving as a break from stereotypes.

So, when you look at this trend, also see how it is an allusion to almost playful exaggeration. Barbiecore is most popular among Gen Z and millennials, attracting mainly women in their 20s and 30s. However, it is not restricted to this audience only. She expands the notion of femininity to include people beyond blondes, whites and heterosexuals. Therefore, reaching women and men alike, as proven by actor Sebastian Stan and Formula 1 driver Lewis Hamilton.

Features of Barbiecore

The trend is based on pink. So, monochromatic looks in pink, short skirts, high heels, large and extravagant accessories, such as hats and bags, everything pink and vibrant is what characterizes Barbiecore.

Want to know if something is Barbiecore, there’s a very simple way to answer that. Ask yourself: Would Barbie and Ken wear this? If the answer is yes, bet it’s success.

Icons of the LGBTQIAP+ community such as singers Lil Nas X and Laverne Cox have already adopted the trend, and are committed to the feminist statement.

How to use?

So, super fun, right? Do you feel like joining the Barbiecore trend? Don’t worry, this is easier than it seems. Make room in your closet because pink will arrive to color your palette.

You already know the basics, go for pink, the more pink the better. So, focus on wild pieces to complement your looks. What cannot be missing are pink sandals with thick and high heels, pink leather clothes are also essential, short skirts and shorts are also a no-no.

Wear pink from head to toe and rock it. Check out some celebrity looks in this style:

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