Dopamine dressing is a trend based on the concept of using fashion to awaken feelings of happiness and well-being.
We already knew that fashion has an influence on our self-esteem and comfort. But what if clothes also influence our state of well-being and happiness? Well, that’s the concept of the trend Dopamine dressing which has everything to boom in this post-pandemic world.
The term refers to dopamine, which is a neurotransmitter, responsible for providing sensations of pleasure, happiness and well-being. Therefore, this trend focuses on clothes and accessories as a technique to increase our joy. In fact, this idea is not new since the association of bright and colorful clothes with good feelings that influence our mood has been studied since 2012.
So, Dopamine dressing focuses on very colorful, lively, printed looks, filled with lots of shine and creativity. In order to stimulate a feeling of well-being, both in those who wear it and those who see it. In other words, basically dressing in clothes that make you happy and in a good mood.
What is Dopamine dressing?
Dopamine dressing is basically a tendency to use clothes as a way to improve mood and provide positive feelings. Therefore, regardless of the season or personal style, clothes with a more vibrant and saturated vibe are gaining ground, as well as increasingly colorful and fun accessories.
There is no denying that the pandemic has changed everyone’s lives on different scales. So, whether we like it or not, the fear and isolation due to the disease ended up creating a feeling of anguish in people, who need to review their habits. Fashion and what we wear was one of the areas that underwent drastic changes.
Then, During the pandemic, people chose to wear more comfortable and durable clothes, without necessarily thinking about style, etc. However, at this moment when they are emerging from the pandemic, it is also accompanied by hope that things will return to normal or at least something close to it.
Therefore, people are increasingly looking for clothes that bring a good feeling, joy, and well-being, and it is in this context that Dopamine Dressing is so current and necessary. In such a turbulent time marked by difficulties and uncertainty, fashion plays an important role in helping people get back on track.
Origin
Despite being on the rise now in 2022, Dopamine dressing is much older than that. In Street style he has been present for a long time. Furthermore, anyone who sees the trend taking off at the moment might not even imagine, but Dopamine dressing has been studied for a few years.
More specifically, since 2012, several scholars in the field have been analyzing and looking for ways to classify the impact of the colors and clothes we wear on our psyche. Therefore, the idea is to study how clothes influence our way of thinking and feeling, and how fashion symbolism can even influence people’s attitudes.
In fact, a 2017 study published in the European Journal of Social Psychology presented super interesting new concepts on the subject. In the article, it was shown that clothes can affect our self-esteem. So, far beyond wearing clothes to impress or stand out in the world, the various combinations of clothes we wear do have the power to provide joy and well-being. Cool, right?
Features of Dopamine dressing
The main characteristic of Dopamine dressing is dressing with cheerful, creative, fun elements, with vibrant colors, non-standard cuts and varied applications. It’s not like there’s a rule or anything. In fact, the rule is to dress in outfits that make you feel good, cheerful, confident and happy. Basically, using clothes to elevate your mood.
Therefore, bet on very vibrant and neon tones, such as orange, red, yellow, pink, lime green, purple, royal and colors in that vibe. In addition to colors, other elements that make up the Dopamine dressing proposal include different fabrics, with embroidery, shine and different textures.
And of course, the prints couldn’t be left out, right? After all, prints bring life and joy to any piece. So, don’t be afraid to be bold with your look, there are several possibilities for prints, such as checks, stripes, fun designs, etc., that can compose your dopamine-charged look.
Tips on how to use
Now that we know what it is and its main characteristics, let’s check out some tips for investing in Dopamine dressing in your looks.
1. Monochromatic compositions
The simplest and most basic way to join the trend is with monochromatic looks. But no black, gray or beige. The idea is to choose a very happy and fun color and then build your entire look in that same palette. In fact, don’t forget to include accessories and shoes in the same vibe.
2. Complementary colors
To choose complementary colors you need to know the basics of color combinations. If you’re not up to date with what it is, we have a full article on the subject here. So, choose colors within the color wheel that are positioned opposite each other. These colors end up creating a really cool contrast in your production and it’s just charming. Some examples are: blue with orange, pink with green, purple and yellow.
3. Choose a color point
This tip is essential, as you can create a more neutral look and add colorful details. In fact, this tip is great for those who want to start slowly, and prefer to test the tones little by little without running the risk of losing their hand.
Dopamine dressing look inspirations
Finally, now that you know everything about this happy and cheerful trend, We brought you some incredible look inspirations for you to use when creating your Dopamine dressing look. Check out.
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