Natural materials – The concept of nature and the rescue of what is natural has never been so strong. Thus, this trend, despite being very recurrent in all market segments, has gained even more evidence.
Now check out lots of tips and understand what’s behind this concept, here at Fashion Bubbles
Why are natural materials making a comeback?
The pandemic brought not only the negative aspects of the disease. Furthermore, she also touched us in an intimate way, making us return to our inner selves.
In this way, it helped to raise awareness and seek connections with our own nature. Bringing to light issues that occurred in everyday life, but that we didn’t give much importance to. And this was happening in various aspects of our lives, whether in the environment, in our family or on the way to work…
Certainly, this process had a direct impact on the way of living, also reflecting on the search for warmth and comfort at home. Therefore, we saw movements that were already coming, such as the natural materialsgain even more strength!
Another movement that has come to the fore is about utility, necessity and ethical issues. Therefore, it has never been more important to know what we are consuming. That is, the origin of each product, the raw material used, and whether it was really necessary to continue in that disposable product cycle.
Work and its new concept – the Home office
Another point that gained prominence due to the change in habits is that we started spending more time at home. Furthermore, work gained a new concept: home office. While delivery services have increased drastically. In short, everything we consume now takes place indoors.
The changes were so disruptive that they also impacted the decor in our home. Which, therefore, began to be modified in order to meet all these new needs.
- See also our special on Home Office Decoration: 4 tips for organizing your office and lots of inspirational images!
It’s not enough to be beautiful…
As a result of all this, the consumption of decoration gained a new meaning: now the beautiful and luxurious were no longer enough.
First of all, the decoration has to be practical, functional, cozy! And also, meeting all your needs in a short space of time, as activities at home are now divided into work, leisure, school, a space for socializing with the family, and also a place for meals.
See also our special on Decorating with plants, with tips on how to choose, care for and lots of photos of environments decorated with a touch of urban jungle. In addition to Succulent Gardens: cheap, easy to care for, discover types and 47 photos of inspiration to add that special touch to your decor.
Sustainable parts and reuse
Industries and large importers saw their sales increase significantly, as the search for the concept of sustainable parts was constant. Therefore, this phenomenon intensified concepts of sustainability, versatility and reuse. Thus, consumers themselves began to give new uses to products that were previously aimed at just one function.
In this way, big brands also began to produce and publish online content showing the versatility of their products. Thus generating greater interest among the target audience, not only in consuming but also reusing the pieces themselves.
The trend of natural materials and their meaning in our lives
Consequently, this entire process intensified the search for parts in natural materials. At the same time, it made people stop and think about this concept. Which, despite having been part of the trends before, had not, however, had great strength to leverage and become a craze like it is now.
But, after all, what is the concept behind natural?
Natural is everything that belongs to or refers to nature. That is, objects that have their origin or are produced with raw materials from nature itself, in its raw state. Examples include wood, stones, straw, linen, leather, bamboo, clay, wicker, jute, among other materials.
Therefore, when we talk about natural, we are talking about pieces that use natural elements in their production, that is, that have not undergone any type of chemical processing in their production.
Handmade is in fashion
We also have objects that encourage local crafts and that prioritize natural colors. That is, since their origin they have been exactly that color.
We also highlight how popular handcrafted work is and how it can bring a very special touch to the environment. See here some Macramé work with recipes and step-by-step instructions for how to do it at home, so you can enhance your decor with this stylish touch.
Respect for nature
It is also necessary to understand that even if you are not a fan of veganism, it is important before buying a product to know about its origin and whether it was made ethically.
Knowing, for example, whether it is of animal origin and under what conditions it was produced. Also try to avoid buying pieces that contain some type of cruelty. Replacing, in this way, with something that does not make the big industry encourage more and more the search for these animals, thus creating an imbalance in nature.
The search for balance
Now, more than ever, it is time to reinvent ourselves. In addition to seeking a better balance between our personal and professional lives. These changes will certainly also be reflected in everything we consume. For example, what we wear and the products we choose to decorate our own home.
For all this, the importance of valuing the concept of what is natural, not just as a trend but as a way of life!
How to use the natural materials trend in decoration
Pieces like jute rugs and bamboo nightstands can help bring extra nature vibes into your home. The idea of evoking the power of natural materials is to make you a happier human being!
Check out 5 ways to explore natural materials in your home decor:
- Play with different textures;
- Take advantage of its versatility;
- They have great staying power;
- Help to bring nature into the home;
- It has a touch of Boho nostalgia.
Add Textures
Whether you love neutral tones, which are super trendy, or prefer shades of color, your decor will look incredible if it receives an essential ingredient – texture! And one of the easiest ways to insert them is to use and abuse natural materials!
They’re a great way to spice up your current space without changing the style or buying a new set of furniture. In this way, natural materials complement more vibrant or even neutral spaces.
Take advantage of its versatility
One of the great highlights about the use of natural materials is their versatility. From rustic to modern, and everything in between, this is a trend that looks good in any environment. You can use jute baskets in the bathroom, wicker tables on the balcony or in the bedrooms or other spaces in the house.
See the Baskets and boxes article on how to use them to organize environments, exploring all their versatility. In addition to several decoration photos using baskets and other natural materials.
They have great staying power
You know that feeling when you’ve had the same decor for a while and suddenly realize you’re tired of it? Contrary to this, natural materials won’t go out of fashion anytime soon.
These pieces can even be repurposed to work with your current design choices and repurposed in different spaces.
Images via Decor Tips
Help to bring nature indoors
How about bringing the outdoors indoors? Urban jungle is a super popular concept, as bringing plants and flowers indoors is like having photosynthetic friends. They help make your home more inviting, clean the air and make you a more harmonious human being!
Not to mention that natural materials match this trend perfectly! Bringing a more stylish look to the decor.
A touch of Boho nostalgia
If your grandmother had matching wicker armchairs with a bamboo fan, you might remember that the natural materials trend started much earlier than recent years.
Cotton curtains, jute rugs and fabric lamps are great ways to get a Boho feel.
Bibliographical sources
Hábitus Brasil, Zapi Imóveis Magazine, Conceito De, Opaque, Armazém Oficinas, Arch Trends, Decor Tips, Casa e Jardim Magazine, Modsy
By Fernanda G Fleur
Fernanda G Fleur is a decoration and interior consultant, with over 7 years of experience in the decoration market. In addition to being a specialist in creating conceptual and commercial environments for stores, as well as personal and business consultancy.
Author of the culture and decoration blog on Instagram. Image consultant and personal stylist, over 8 years of experience. In the academic area, she graduated in Fashion Designer from UEG, with courses in the areas of fashion and interior design, marketing, personal marketing, digital marketing with a focus on social media.
Finally, check out her professional Insta: @fernandagfleur.
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