Dois modelos de vitrine da Copa.

ideas for clothing and department stores

House and garden

The month of November has arrived and soon we will have the start of the World Cup. At this time of year, many friends and family get together to watch the Brazilian football team in search of the long-awaited hexa. And to get into this festive mood, we made a special about the World Cup showcase.

After all, between November and December there is a significant increase in products from Brazil and with the color of the flag. Therefore, to show that you are following the Brazilcore trend, separate the products into green, yellow and blue!

To do this, we have selected some showcase models that are proving successful! They are inspirations for women’s, men’s and children’s clothing stores and even accessories and home utensils stores.

So, don’t forget to save your favorite photos to use for inspiration.

The clothing segment is one of the largest in Brazil. Therefore, knowing how to differentiate yourself in this market is essential.

Therefore, during the World Cup, it is possible to innovate in the window decoration, making it even more attractive to the consumer.

To achieve this, there are two simple tactics: drawing attention specifically through your clothes or using an eye-catching background. In fact, the most efficient way is to bet on themed pieces.

After all, there is no way for other stores/segments to copy the window background with this method. Furthermore, there is no need for the pieces to necessarily have prints and writings that refer to the country. Just bet on the colors of the flag.

Below, we have selected some inspiring models.

Women’s store

Brazil showcase with Seleção t-shirt and green pants.
The vertical garden as the backdrop for the World Cup showcase is a great idea. After all, in addition to being one of the colors of the flag, it also adds vibrancy to the space. Source: Instagram @docefeline
Designer store with yellow and green dresses.
On the other hand, formal dress designer stores focus on more minimalist models where the clothing pieces are the stars. Source: Instagram @daniremiao
Mannequin with denim skirt and green crop top.
In popular women’s stores, invest in phrases in the window and small flags. Source: Instagram @olindajeansoficial
World Cup showcase with looks in the colors of the Brazilian flag.
To show the versatility of the looks, it’s worth mixing models with the Brazilian symbol and others without which can be used after the World Cup. Source: Instagram @l_serafina
Crops with Brazilian flags.
In this case, in addition to Brazil’s clothing, the World Cup showcase also features accessories with the colors of the flag. Source: Instagram @usewillaynemodas

Unisex store

Unisex store with a Brazilian showcase.
Another tip for decorating the window is wooden bets. After all, they serve as a base to highlight the color of the clothes on display. Source: Instagram @helomodasss
Store with adult and children's clothing.
Furthermore, the rug that imitates grass is perfect for the occasion. After all, it reminds us even more of the football championship. Source: Instagram @loja_duetostore
World Cup themed sportswear.
For those who practice sports, it is worth presenting pieces of clothing that are comfortable and reminiscent of Brazil. Source: Instagram @ibfit_store
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Kids store

Cup showcase for children's store.
Children are playful and creative. Therefore, the more colorful and fun the Brazilian showcase is, the more attractive it will be to little ones. Source: Instagram @mih_cherie
Children's store decorated with soccer balls.
In addition to the mannequins, if there is space, use hangers with more pieces and footballs to encourage fans at the World Cup. Source: Instagram @laranjalimababykids

Monochrome showcase

The World Cup lasts almost a month. Therefore, it is important that there is planning so that the showcase does not spend many days with the same pieces and does not run out of ideas.

Some brands have invested in the idea of ​​monochromatic Brazilian windows. What does that mean? Mannequins must wear a single color, which can be combined with other pieces in more neutral colors.

In this way, what will attract the consumer is the possibility of looks that can be put together with a certain color. Thus, each week, the store owner will be able to choose a different color of the flag to decorate the window.

Showcase with green clothes.
The different models of green clothing are perfectly arranged in a “V”, giving a team-building touch. Source: Instagram @m.fatorial
Blue clothes in a women's store.
On the other hand, even though it doesn’t have references to the football championship, this store opted for royal blue with mannequins at different levels to give depth. Source: Instagram @psilfashion
World Cup showcase in a party clothing store.
Furthermore, even party clothing stores are betting on the Brazilcore trend. Source: Instagram @josidominici

World Cup showcase in a decoration store

Just like Festa Junina and Christmas, it is common for people to look for items from Brazil and/or the World Cup to decorate their home. This is because during games, friends and family usually gather to watch the games.

Therefore, there is nothing better than a decorated environment to encourage the fans even more, right?

Furthermore, with the arrival of the biggest football festival in the world, there are those who want to take advantage of the season, which only occurs every four years, to throw a Brazilian themed party. Whether it’s a birthday, a get-together or just a weekend barbecue, the important thing is to make sure you have items to make the space personalized.

World Cup party.
Nothing better than presenting a Brazilian decoration with a window that shows exactly how it would look, right? Source: Instagram @oficialfabricadasfestas
Brazilian decoration in showcase.
On the other hand, a simpler model can be used to present different pieces that can be used to decorate the house on game days. Source: Instagram @melaniaaviamentoscandoi
Brazil Festival.
Knowing how to combine the colors of the flag is not easy. After all, it is made up of vibrant tones. Therefore, choose a main color and insert details. Source: Instagram @qualityfesta
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Cup showcase in a utensils store

Finally, we separated a model of the World Cup showcase with crockery in the colors of the flag. In addition to being a trend during the football championship, they have vibrant colors and can be used at any time of the year.

Especially if there is a happy and celebratory date.

Utensils and crockery in the colors of the Brazilian flag.
How about a table set with matching sousplat, plates and napkins? A decorated showcase shows that this composition is possible, as long as it is made with the right elements. Source: Instagram @rusafreitasmesas

Conclusion

In short, we saw that it is not necessary to have a World Cup showcase full of Brazilian flags to declare support for the championship. The use of the right colors, when used intelligently, guarantees a harmonious decoration full of patriotism.

Alane Dias, Davi Brito and Giovanna Lima are in the 18th Paredão! On Sunday, another one of them says goodbye to the house; Which brother do you think will leave the program? Participate in the vote in the Fashion Bubbles poll and check partial results in real time!