The internet is a great place for those who want more information. And, in the case of the world of moda it’s yes beautythis source seems inexhaustible.
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Every day, or rather every minute or second, new blogs, video channels, tutorials and portals appear that provide more and more content about the latest Tendencies.
However, amidst the whirlwind of data, it is necessary to focus and know how to direct attention so that the information does not become useless. After all, there is time and patience to be able to follow and learn from the available materials. As no one has 300 hours in a day or a brain with a powerful HD, it’s worth checking out some tips and suggestions:
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Where to find beauty and fashion tips on the internet
Portals
One of the main ways to find out about moda are the official portals. They provide first-hand journalistic information and help anyone gain in-depth knowledge of different brands, Tendencies, names, styles and even the latest news from this universe. It’s worth following some of them to get access to the hottest news and, generally, from reliable sources.
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The first point in favor is precisely credibility, since all articles contain official photos and interviews. If there is a launch of a makeup line or if a collaborative collection will be launched in a fast fashion store, for example, the first information will appear on these sites, mainly related to dates, numbers, values and addresses. Some indications are the official websites of magazines such as:
- Vogue
- Marie Claire
- The Official
- Harper’s Bazaar
- Elle
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Blogs
The blogs of moda have grown immensely in recent times. As a result, the main rows of the parades are occupied by famous bloggers.
That trend has provoked great controversy in the world of modamainly due to the fact that these publications generally do not have the credibility of professionals in the field, who write for large publications.
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The advantage is due to the ease of the content, which has a language closer to the public and can convey the users’ vision, giving valuable tips and evaluations.
The truth is that many of them end up becoming more than just ways to get some tips or references, blogs become true visual inspiration for any fanatic of moda e beauty.
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The tip is to follow those that focus on streetstyle and behavior photographs, but it is also important to access the more basic ones, which provide simple tips such as, for example, choosing an outfit or preparing your skin for makeup.
The last Tendencies These are the responsibility of large websites, such as the famous (and reference in the field) Sartorialist; Style Bubble, by Susanna Lau; Bryanboy; The Blode Salad, by Chiara Ferragni and Fashion Toast, by Rumi Neely.
In the Brazilian case, in addition to the Beauty and Fashion Site, it is worth keeping an eye on After the Quinze; Just Leah; Chata de Galocha; Stupid Girls and Fashion for Men.
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Tutorials
For those who don’t want to waste time, the tutorials beauty e moda are the main sources of inspiration. By having the real person behind the cameras, they are also able to bring a tone closer to the user.
In the case of makeupthe tutorials are excellent, as the step-by-step instructions and results are shown “live”.
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The videos are popular among international bloggers, but they have gained greater prominence here in Brazil, with options that leave nothing to be desired among foreigners.
For those who want to invest even more in this field and create their own channel, it is interesting to look for editing techniques and good cameras, to attract your audience.
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Equipment, such as notebooks and computers, is essential for the video creation process and is worth researching here.
Recently, Youtube has been supporting these vloggers. This is the case of Brazilian Camila Coelho, who had advertisements placed at various bus stops and locations in the capital of São Paulo as a marketing strategy for the website to promote its main users.
This partnership also generates profits for both sides and the production of increasingly professional content, which approaches the quality of television.
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To find out more, check out Pixiwoo, by Samantha and Nic Chapman; Emma Pickles, from Euphoric Creation and Michelle Phan’s famous channel.
The highlights are from veteran Julia Petit, with the Petiscos channel; Dia de Beauté, by Victoria Ceridono; My Mirror, by Alice Salazar; Supervaidosa, by Camila Coelho and Just Lia, by Lia Camargo.
A reference source that is updated almost every minute, Instagram can also be an even more direct connection vehicle with people with the same tastes and affinities in the world of moda e beauty.
To stay up to date with the latest news, explore your friends’ pages and likes, also getting to know new users and styles.
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Furthermore, some can be a daily source of inspiration and reference for modaespecially the pages for younger people, with varied styles and new combinations to invest in styling.
It’s worth keeping an eye on videos from industry professionals or official vehicle accounts. modawhich show the first images and information, straight from the catwalk during the weeks of moda.
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This is the case with the official Instagram of Vogue, Elle and Harper’s Bazaar. Also keep an eye on posts from “it girls”, such as Alexa Chung, Kendall Jenner and editor Anna Dello Russo, and several models, such as Gizele Oliveira (@giizeleoliveira), Arizona Muse (@arizona_muse) and Cara Delevingne (@caradelevingne) .
Another very interesting site is Lookbook.nu, a social network where images of personal and everyday combinations are shared. There, some bloggers became famous, such as Brazilian Vini Uehara, and North Americans Adam Gallagher and Edward Honaker.
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Pinterest e Tumblr
True visual explosions, these sites have a multitude of images that are posted, reblogged, liked, commented and shared by users.
The most interesting thing about this language is that, in addition to being aimed at a young audience, it works with images that range from personal portraits and moda even lifestyle and artistic references.
And it’s not just a teenage pastime, as big names like Hedi Slimane, Taylor Swift, Lorde and Kanye West are self-confessed users.
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Recently, the platform has been used as a reference in collections and fashion showsmainly in the capacity of personal and individual expression of its users.
All of this through an essentially visual and imagery language, having as a reference different styles that propagate with the aesthetic strength of images, always with the idea of social networks, that is, of sharing content and discovering new Tendencies.
Tumblr’s biggest thing is humor, with famous pages like “What Would Yeezus Wear” and “If Paintings Could Text”. In terms of modathe highlight is streetstyle Tumblrs such as “A Fine Fashion Frenzy”, “From Style, With Love” and “nyc street file”.
See too: 10 trends for Spring Summer 2015
